At the heart of direct marketing is developing relationships with the right audience at the right time. PPC Management, or Pay Per Click Management, is a valuable part of any marketing effort both for the exposure to your target audience and the critical audience intelligence a good PPC management campaign provides.
#AshTags™ Internet Marketing PPC Management can help:
- Get your brand in front of the right customer, in the right place, at the right time, and on the right device.
- Increase Return on Investment (ROI), increase revenue and reduce marketing cost.
- Provide solutions for lead generation, e-commerce, display, and international businesses.
PPC Management Services
- Discovery process, account audit, and development of campaign strategy
- Targeting using audience segmentation and persona data, social listening, key phrase insights, and more
- Competitive research
- Account structuring
- Continuous creative development and testing
- Location targeting and mobile targeting
- Bid management
- Monthly calls and reporting on campaign performance
PPC Management And Content Marketing
Pay Per Click Management And Search Engine Optimization
- Conduct a comprehensive audit of your accounts
- Conduct competitive research
- Review and recommend creative ads
- Review analytics to ensure proper goal and/or ecommerce configuration
- Provide ready-to-implement actionable recommendations for execution as part of ongoing PPC management.
Internet Marketing Ninjas capabilities include:
- Search Marketing – Identifying and eliminating poor-performing key phrase variants and identification of new high-performing phrases for use in Google Adwords and Bing Ads.
- Display Advertising and Remarketing - Reaching high value audiences using geographic, behavioral, and contextual targeting, as well as recapturing lost visitors using remarketing.
- Ecommerce and Product Listing Ads (PLA) – Ability to execute seasonal and long term strategies, shopping campaigns and comparison shopping campaigns.
- Social Media Advertising – Ability to target audiences on all major social platforms, including
- Conversion Optimization – Extensive usability services spanning heuristic/cognitive analysis, user testing, functional testing, landing page optimization, and more.
- Analytics and Attribution Support – Troubleshooting and identifying digital measurement opportunities.